Musical artists Snow Patrol are trying something new.  The band will be the first to release an interactive album application for the Apple iPhone and iPod Touch, ahead of the release of their fifth studio album next month to be titled "A Hundred Million Suns" (due out October 27, 2008).  The application will allow fans to access extra content such as images, lyrics, and artwork through the iPhone's and iPod Touch's screen.

"It will be an interactive element; a digital booklet that will take you into the videos and content," says Polydor product manager Liz.

No word on when the application is due out.  I've searched the iTunes App Store, but cannot find the application.  Still, this is a an interesting promotional avenue not yet explored by the majors, and one with many opportunities.  I'll be watching this closely as there are obvious applications for Kompoz.

[via MusicWeek]